See how baidu AI break marketing boundary @ pu castor

See how baidu AI break marketing boundary @ pu castor, recently, baidu break the record high since the listed company, but the industry analysis, points out that even the market capitalisation of $90 billion, equivalent to only baidu search the basis of valuation, the future there is still a huge rise in space. In the field of marketing, baidu innovation and based on the technology of AI & other; Search + push & throughout; Richer scenarios, such as by product change, effect and cause marketing industry is also the important engine of the lift baidu business value. Artificial intelligence wave is engulfing the entire world, many industries are in the long awaited AI propelled by the new change, for marketers, the intervention of AI, like & other; Three body invasion & throughout; From high dimension, break the traditional marketing boundary is make a marketing opportunity or a threat, many CMO to anxiety. AI in the field of digital marketing thrust faster application stems mainly from two aspects, one is the AI technology evolution of internal force, the second is the AI and digital marketing on the data, the algorithm of strong correlation, let whole ecological more quickly in the transition of technical achievements and popularized. But it also brings challenges to marketing practitioners, traditional marketing industry division of labor are breaking boundaries, all people are tend to the kpis and enterprise to obtain the real value of correlation. “ Original a recruit fresh day eating situation already does not exist, it must be solve the problem of trade issues, interests with advertisers. ” Digital marketing surging development at the same time, how to make the organic integration of online and offline resources once plagued the industry, but in the era of AI, the answer to this question is gaining new. Dentsu digital COO Zhang Lingyan believes that in the era of the AI data has been through, including baidu, Internet application has covered every aspect of our lives, from the point of the future, & other; Online or offline & throughout; That will not exist. In data and baidu cooperation marketing attempt, dentsu digital car brand customers in search marketing data, found many offline scenarios, and based on a concept of cross-media marketing experiment, the results in changchun three stores in the past one and a half months more than 700 users. Zhang Lingyan said the change on the traditional cognition of online and offline marketing, AI marketing is a new starting point. More news and information about pu castor please click: hynews / 355. html